Fancy Testing Your How Accurate Your World Cup Guesses Are?

Every major football tournament seems to come with its own games, sweepstakes and competitions.

Some involve bragging rights in the office. Some involve trying to beat your mates. Others promise prizes that nobody ever seems to win.

One World Cup promotion we've come across recently takes a slightly different approach.

UK nicotine pouch retailer Snus Vikings has launched a World Cup results game where customers can guess the outcomes of selected matches throughout the tournament and unlock rewards based on their picks.

The idea is refreshingly simple. Keep an eye on the featured fixtures, make your guesses and watch your email inbox. As the tournament progresses, participants can collect rewards and stack them up, potentially building a sizeable collection of offers to use against future purchases.

For anyone who already spends half the tournament telling everyone they knew the result was coming, it seems only fair to get something back for it.

Why Prediction Games Always Work Part of the appeal of a World Cup is that everyone suddenly becomes an expert.

The person who hasn't watched a match since the last tournament suddenly has strong opinions on pressing systems. Your mate who normally only watches club football becomes convinced they can predict every international result. Entire office conversations revolve around who is going through, who is underperforming and which giant nation is about to suffer a humiliating defeat.

Guess the results competitions tap directly into that.

Whether you're analysing form, trusting your instincts or simply backing the team whose kit looks nicest, there is something strangely satisfying about getting a guess right before everyone else.

That is exactly what Snus Vikings is trying to capture with this promotion.

More Than Just a Competition Alongside the game, Snus Vikings has also put together a World Cup-themed promotion featuring eleven selected nicotine pouch offers inspired by a tournament "starting eleven".

They have also introduced six mystery box bundles for customers who enjoy a bit of surprise alongside their football.

Rather than listing every single detail here, we'll leave that discovery for the website itself, but there is a decent mix of products, brands and strengths involved, with discounts available throughout the tournament.